Social Games

Explore how users build their social relationships

Assess users’ preferences on gameplay of social app

Track the conversion of users’ social relationships

Analyze the efficiency and smoothness of conversion paths

For novice players, you can use funnel analysis to understand whether product guidance is reasonable and users’ acceptance of social gameplay.And track metrics in real-time, such as interest rate and friend rate, to explore how users convert and where they stayed for a long time in app.

Create a more popular content system

Measure rationality of the content recommendation

Identify keywords based on user preference

Explore high-value content tags

Leverage the powerful tag function to build a user tag system. Understand which content tag can lead to first-payment and cause users to convert or drop-off by functions such as behavior analysis. Optimize your content recommendation and content ecosystem to make users get what they need easily.

Drive high-value users conversions

Identify high-value users among a massive user base

Understand what experience can lead to outcomes

Optimize monetized experience to drive business value

You can know how to increase high-value conversion through multi-dimensional cross-analysis. By drilling down into more detailed data, identify key factors such as matching speed and call quality. Incentivize increase of commercial value in the product.

MMORPGs Using ThinkingEngine

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